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The whole digital
Mix is right here
Smart. Efficient. Worldwide.
We increase LTV and ROI metrics by offering smart and creative approaches according to your goals, KPIs, and strategic plan
Custom mix of
digital services
digital services
Got a brilliant idea that will shake up the digital skyline? Let’s chat! Visit and drop us a line.
A new solution for startups
International agency
©2021
Founded
2014
Social experts
113
Languages
12
Managed marketing budget
$200M
Operating worldwide
WW
Geos
& sources
& sources
Numbers indicate the number of campaigns
Sources
North America
2,125
Latin America
750
Europe
1,680
MENA region
890
Russia + CIS
2,780
Asia Pacific
640
We worked with
Not just clients, but partners. Explore our work
Services
Zorka.Scale
Helping startups grow faster
00
Creative strategy
Grow, convert, and monetize your audience!
01
Influencer marketing
Achieving maximum ROI via performance-forecasted influencer marketing!
02
Autofunnels
A new channel of communication with audience, which helps to increase sales
03
SMM & community management
Interact with your audience in their social networks feed
04
Performance marketing
Scale your paying audience with fraud-free performance marketing campaigns
05
ASO
Grow your app audience and increase visibility on Google Play and App Store
06
We are
Zorka.Agency
Since 2014
Smart. Efficient. Worldwide.
Zorka.Agency is an international digital marketing agency focused on creating ROI-forecasted strategies with a risk assessment that help businesses scale up.
At Zorka.Agency, we treat our clients as our partners. Having global experience in digital marketing, we dig right into the business's needs and goals and offer an original mix of technologies, traffic channels, creative formats, and unconventional methods to reach the client's target audience.
Info
Key market experts
Dmitry Hudoy
Agency Director
Anastasia Grigorieva
Chief Commercial Officer
Kirill Oreshkin
Strategy Director
Viktor Ryzhov
Head of Marketing
Kristina Nikeenko
Head of Influencer Marketing
Karyna Vasiukevich
Head of User Acquisition
Halina Vashkevich
Head of Design & Creative Team
Irina Karpovich
Head of Client Service
Certified by
Facebook
Adjust
Yandex
Affise
My Target
Google
Appnext
International agency
©2021
Featured
They write about us
Forbes
Influencer marketing hub
Sostav
Mobile app daily
Medium
Affiliate valley
rbc.ru
Perfomancein
Digital journal
Adindex
Business of apps
App developer magazine
Photo by
Adrien Olichon
Photo by
Paweł Czerwiński
Precious awards
Campaign Effectiveness Award Finalist
Global Agency Awards
2021
Best Integrated Campaign Finalist
Global Social Media Awards
2021
Centauri Winner in Experimental / Innovative
Vega Awards
2020
Centauri Winner in Influencer Marketing
Vega Awards
2020
Best Social & Influencer App Campaign Winners
App Growth Awards
2020
Innovation Award Winners
Global Content Awards
2020
Top Digital Strategy Agency
Clutch.co
2020
Top Marketing Agency
Mobileappdaily
2020
Top Influencer Marketing Agency
Influencer Marketing Hub
2020
Best Integrated Performance Marketing Campaign Finalist
International Performance Marketing Awards
2020
Best Influencer Campaign Finalist
App Growth Awards
2019
Best Influencer Marketing Agency
ThinkMobiles
2019
Top B2B Company In Eastern Europe
Clutch
2019
Top Boutique Influencer Marketing Agency
Influencer Marketing Awards
2019
Top Influencer Marketing Agency
Influencer Marketing Hub
2019
Top Influencer Marketing Company
Business of Apps
2019
Top Service Provider
Mobile Games Awards
2019
Best Mobile App Marketing Companies
ThinkMobiles
2019
Top Mobile App Marketing Agency
Business of Apps
2019
The Best Agency In The "Mobile Media Buying" Category
AdIndex
2019
Global B2B Leader
Clutch
2018
Best Agency In The "Promotion of Mobile Apps" Category
AdIndex
2018
The traffic was increased during the campaigns while installation costs were reduced. The team was friendly and really helpful with all our inquiries.
The company has proven itself as reliable partners. Solving urgent problems in the middle of the night when launching an influencer campaign in the US is a special skill which makes Zorka.Mobi stand out in the market!
No complaints! Zorka.Mobi provides a great service: technological solutions for the evaluation and selection of bloggers, exceptional account team. Highly recommended!
The team successfully hit all targets, having greatly increased our product’s awareness. Their client-centric approach, attention to detail, and outstanding work contributed to impressive results.
We have been working with Zorka.Mobi on Influencer Marketing projects and are very pleased with our cooperation! They always get all the arising questions resolved in no time.
Zorka.Mobi has a great influencer marketing team! We are very satisfied with this cooperation.
These guys are professionals. We have already launched a lot of campaigns with Zorka.Mobi.
Our clients are completely satisfied with the cooperation they have with Zorka.Mobi. In addition to that, I would like to highlight the company’s outstanding Influencer Marketing campaigns. Cooperation with influencers has proved to show great results!
In my opinion, Zorka.Mobi is one of the TOP-3 Russian agencies that promote mobile apps in the region. We look forward to continued cooperation with the company as well as further integration of our services.
We needed to get 2 apps promoted asap, namely UC Browser and AliExpress. As a result, we were happy with the results we got during the test period. Therefore we decided to scale up. Our expectations were met to the fullest extent since the goals were achieved despite the tight deadlines.
We were satisfied with the traffic quality for the offers we brought to Zorka.Mobi. In the course of cooperation with the agency, we have also worked on Facebook campaigns and conducted other media-buying campaigns. All the advertising campaigns that we have run with the company have brought good results.
Excellent work of influencer marketing team — prompt, clear and effective. It’s a pleasure to work with Zorka.Mobi.
We have been cooperating with Zorka.Mobi for a number of years. We are satisfied with excellent traffic quality and their reliable team! Managers are always in touch and ready to help with any question.
Partners
Zorka is all about partnership and collaboration. Building an ecosystem of partners to face all the client's challenges
We are working with major brand advertisers to create innovative advertising campaigns on the world's fastest-growing social media platforms like YouTube, TikTok, Snapchat, Facebook and others.
$200,000,000 managed marketing budget
50,000+ successful world-wide campaigns
7+ years in the digital marketing
113 experts
Photo by
Alice Butenko
We are constantly looking for partners with experience in digital products, tech solutions, or business indicators improvement. In return, we are happy to work together on our current and future projects as well as share our expertise to make sure such cooperation is mutually beneficial.
Spreading ideas and knowledge exchange
Our
partners
benefit from
partners
benefit from
New clients and business opportunities
Getting recommended by our clients and other partners
Access to our database
Full support on current projects
Zrk
©2021
Let's
partner up!
partner up!
Send us an email with a brief description of your company and
suggestions on our future cooperation
suggestions on our future cooperation
Cases
Client
Product
Gameloft
War Planet
Goals
To attract new players users to the game
Services
Influencer Marketing
Platforms
YouTube
Geo
Russia & CIS
Results
700K+ views, ER 11%
Description
During the video, the blogger made a tank diorama from scratch. This tank diorama really exists in the game War Planet Online, so ad was smoothly integrated into the video.
As a result, blogger suggested to his subscribers to download the game, leave the in-game ID in the comments
and in a random way choose the winner.
As a result, blogger suggested to his subscribers to download the game, leave the in-game ID in the comments
and in a random way choose the winner.
My.Games
Hustle Castle
Goals
To attract new paying users to the game
Services
Influencer Marketing
Platforms
YouTube
Geo
Japan
Results
New players attracted
Description
2 Japanese channels were selected for the campaign, the format was a dedicated video, one of talents, テイコウペンギン
has made the video in the form of an animated role-play sketch. The second channel ましゅるむ, has made a detailed game review and highlighted the most attractive and fun features of the game.
has made the video in the form of an animated role-play sketch. The second channel ましゅるむ, has made a detailed game review and highlighted the most attractive and fun features of the game.
Wargaming
World of Tanks
Goals
To attract new players to the game
Services
Influencer Marketing
Platforms
YouTube
AliExpress
Trivia
Goals
To attract new paying users to the game
Services
Influencer Marketing
Platforms
YouTube
Geo
Spain, Latin America
Results
8M+ views, 65K clicks
Description
6 of 20 vloggers involved in the campaign were to go to Madrid to take part in a live event as its hosts (presenting questions in Trivia). Famous cooking vlogger Cocina del Pirata was among these lucky influencers.
Azur Games
Infinity Ops: Online FPS
Goals
To ensure the maximum number of pre-registrations by the release day
Services
Influencer Marketing
Platforms
YouTube
Geo
Worldwide
Results
1.3M pre-registrations, 32,5% CR
Description
Zorka.Agency conducted an experimental pre-release influencer campaign, and the relevant opinion leaders helped not only to achieve the goals, but also to exceed the initial plan.
Gamevil
Talion
Goals
Acquire a target number of pre-registrations during the first stage of the campaign and achieve a target number of qualified installs at stage two.
Services
User Acquisition, Influencer Marketing
Platforms
YouTube, myTarget, Target VK
Geo
Russia
Results
During the advertising campaign Talion became the #1 RPG in Russia
Description
On the one hand, influencer marketing increases the audience’s loyalty and gives the opportunity to provide users with a detailed product overview. On the other hand, performance marketing delivers narrow targeting and works well with influencers. This synergy creates a viral effect that improves the overall result.
inDriver
inDriver
Goals
The percentage of unique registered users who made order is not less than 90.
Services
User Acquisition
Platforms
Facebook, Google AdWords, myTarget
Geo
Russia
Results
122K installs, 91,3% CR
Description
Don't be afraid to spend more. CPI rates vary depending on the region. By choosing higher rates, it becomes possible to get a larger percentage of a quality audience. As a result, the ROI of campaigns can increase dramatically.
Plarium
Vikings: War of Clans
Goals
To attract new users to the game and increase players’ engagement
Services
Autofunnels, Influencer Marketing
Platforms
YouTube, Messengers
Geo
Russia & CIS
Results
This way of communication increased the number of paying users and decreased the cost per install indicator. The first day retention rate also increased considerably
Description
Conventional mechanics don’t work that well anymore, so we decided to integrate automatic sales funnels into the influencer marketing campaign. Together with the classic App Stores links that bloggers post under their videos, they invited their audience to subscribe to chatbots.
Yandex
Yandex.Taxi
Goals
To raise awareness of the service among small and medium-sized businesses
Services
Influencer Marketing
Platforms
Instagram, Telegram
Geo
Russia
Results
People were actively commenting on posts, reacting to stories, and offering tons of ideas. Both business owners and ordinary people who wanted to support their favorite companies took part.
Description
During the period of self-isolation, the «Fast Delivery Service» by Yandex.Taxi has become a lifesaver for many companies that have moved their offers online.
Goods.ru
Goods.ru
Goals
To support people during a pandemic and protect them from negative news as much as possible
Services
Influencer Marketing
Platforms
YouTube, Instagram
Geo
Russia
Results
6M+ views
Description
The task of influencers was to record a video for posting on the landing page of goods.ru, as well as make publications on their channel with a link to a special project. With the help of Zorka.Agency, 50 YouTube and Instagram bloggers were selected, 11 of whom were eventually involved in the project.
Yoozoo Interactive
League of Angels
Goals
To attract new users to the game
Services
User Acquisition
Platforms
DSP, myTarget, Cheetah Mobile
Geo
Russia & CIS
Results
77K installs
Description
Cross-channel advertising campaigns were run.
Auto.ru
Auto.ru
Goals
To attract new users to the app and increase a retention rate
Services
User Acquisition
Platforms
TikTok, In-app networks
Geo
Russia
Results
1M installs
Description
During this particular campaign, we were working hard on fraud prevention. Clean fraud-free traffic was an implicit requirement. So we accurately tested different sources to make double-sure we deliver the best quality.
Jiji.ng
Jiji.ng
Goals
To attract new users to the app with CR Day 7 55%+
Services
User Acquisition
Platforms
DSP
Geo
Nigeria
Results
12K installs, CR Day 7 62%
Description
Facebook, Instagram, Google AdWords, incentive, and adult traffic were not allowed. DSP platforms were defined as major sources for this campaign.
Galaxy Chat
Galaxy Chat
Goals
To attract new users to the app and increase a retention rate
Services
User Acquisition
Platforms
In-app, Facebook, myTarget, Google, TikTok
Geo
Russia, India
Results
1M installs
Description
According to the audience difference, we used two payment models: CPI for Russia and CPA (registration) for India. Thanks to the multi-channel approach and flexible payment settings, we got great results and an advertiser's satisfaction.
Raiffeisen Bank
Raiffeisen Bank
Goals
To attract new bank clients through the application. To increase new product brand awareness, increase the number of card orders from the application.
Services
ASO
Platforms
App Store, Google Play
Geo
Russia
Results
CR increased, Organic trafffic increased
Description
We optimized texts and keywords as well as created several approaches for screenshots to get the most of the interaction with a target audience. That allowed us to do tests and choose the best-performing hypothesis
Digital creative strategy
01
Grow, convert, and monetize your audience! Building up a dedicated step by step plan of smart & creative approaches to get your business goals achieved
Community
Management
& SMM
Management
& SMM
Brand safety control
Brand awareness growth
Audience loyalty increase
Trend watching & its implementation
Influencer
Marketing
Marketing
Audience warm up
Demand creation
Trend watching & its implementation
Automated
Sales Funnels
Sales Funnels
Conversion optimization
Sales boost
Users' loyalty & Engagement increase
User
Acquisition
Acquisition
Warm audience targeted campaigns
Call-to-action
App Store
& Search Engine
Optimization
& Search Engine
Optimization
Organic traffic growth
Conversion optimization
Millions of interactions across different social media platforms
Facebook
Instagram
WhatsApp
Twitch
Telegram
Snapchat
TikTok
WeChat
YouTube
Zrk
©2021
The tools of digital marketing
Combing all the major tools of digital marketing, we deliver the best LTV and ROI by improving the key performance metrics
RR
User acquisition
Automated sales funnels
Reach
Influencer marketing
Community management & SMM
CTR
Community management & SMM
Appstore & search engine optimization
CPI/CPA
Influencer marketing
User acquisition
Automated sales funnels
CPM/CPV
Influencer marketing
CR
User acquisition
DR/CPD
Influencer marketing
SMM & Community managment
The power of social media is here. Interact with your audience right in their feed with the help of any social networks and targeted ad campaigns.
Digital geeks with 10+ years’ experience
Unique content from our team or influencers
Social media ads
Performance-oriented SMM
Brand reputation management
UA+SMM production
All in one
Social Media Strategy
Receive a step-by-step plan. We are working with all the social platforms, combining approaches and imlepenting trends.
Creative Production
In-house creative studio will produce any piece fo visual content according to your guidelines: static banners, motion design, 3D graphics and many others.
Social Paid Advertising
Get more users with performance marketing campaigns or increase your brand awareness by reaching a large audience
Page Moderation
Don’t worry about unread messages and replying to comments. Our managers carefully watch your profiles and communicate with your audince.
Influencer Marketing
Our own influencer marketing platform allows us to run dedicated campaigns with the most suitable influencers all around the globe.
Reputation Management
Sh*t happens. We will figure it out.
Influencer marketing
02
Achieving maximum ROI via performance-forecasted influencer marketing! Native and entertaining content inciting organic emotional brand connections with influencers
500K+ influencers
6 social platforms
In-house analytics platform
10+ metrics in media plan
27 managers
12 languages
Complete transparency
We take care of influencers’ statistics. That’s why we analyze each metric in particular. No faults, no fraud.
Likes credibility
94.06%
Notable likes
7.92%
Likes not from followers
7.49%
Location by country
United states
30.64%
Indonesia
6.02%
United kingdom
5.68%
Audeince reachability
<500
followings
followings
61.98%
500–1k
followings
followings
25.13%
1k–1.5k
followings
followings
6.96%
>1.5k
followings
followings
5.93%
Age and gender split
Female
41.26%
41.26%
Male
58.74%
58.74%
13—17
6.63%
7.21%
18—21
25.18%
33.9%
25—34
8.61%
13.46%
35—44
0.69%
2.91%
45—64
0.14%
1.25%
Location by city
Los angeles
1.59%
New york city
1.35%
Jakarta
0.88%
London
0.75%
Mumbai
0.62%
Audience brand affinity
Walt disney
9.95%
Apple
7.49%
Pokemon
6.86%
Marvel
5.74%
Starbucks
5.44%
Audeince interests
Television & film
41.07%
Music
27.74%
Gaming
26.99%
Toys, Children & baby
26.21%
Art & design
25.79%
Language
English
74.81%
Spanish
4.9%
Russian
2.95%
Technologies
Smart stack to choose an optimal mix of influencers
Bloggers' audience overlapping
Brand lift & sales lift analytics
Predictive media plans
Detailed post-campaign reporting
Zorka.Agency
©2021
Our media plans forecast campaign results, including CPI and CPA's, before we go live.
Detailed audience statistics (geo, gender, age)
Cross-platform media planning
Min and max views and clicks
CPV, CPM, CPC, CPA metrics
Click to see more
Any influencer, any platform
TikTok
Facebook Gaming
Podcasts
Instagram
Yandex Zen
Snapchat
Telegram
Twitch
YouTube
Our favorite cases
DreadCraftStantion
580k views
Gameloft
War Planet
Fritz Meinecke
448k views
Wargaming
World of Tanks
Jazza
2.6M views
Plarium
RAID: Shadow Legends
SuperCrastan
1.2M views
Plarium
Vikings: War of Clans
TheShooterCoC
3.65M views
AliExpress
NoahsNoah
1.7M views
Azur Games
INFINITY OPS: Sci-Fi FPS
FROST
180k views
Gamevil
Talion
SurvivalMattin
238k views
Plarium
Raid: Shadow Legends
テイコウペンギン
553k views
My.Games
Hustle Castle
Automated sales funnels
03
Autofunnels in instant messengers. A new channel of communication with both cold and current audience, which helps to increase sales significantly
New tool of conversion optimization
Increases users' loyalty and decreases CPA
300% more efficient than e-mail marketing
Quick testing and optimization
Deep users' segmentation
Increases users' LTV and engagement rate
This is how simple it is
Zorka Bot
Interactive marketing assistant
04
©2021
To whom it may concern
Increase conversion to sales from the usual channels
Increase the number of repeat orders (new customers in permanent ones)
Sales of complex products with a long transaction cycle
Lead from online to offline
Maintain a high level of engagement
Implementation of challenges, contests, bonuses, etc.
Always in touch with your users
Get the deepest audience engagement
A private communication style that builds up trust & loyalty as well as ER
Average conversion into a messenger's subscriber - up to 50%
Text messages, photos, audio and video files, and immediate feedback
Messages are 70-90% more likely to be read while the cost is lower than using Email
Quizzes, games and surveys can be implemented right within the autofunnel
Performance marketing
05
Digital user acquisition specialists focused on performance marketing. Scale your paying audience with fraud-free performance marketing campaigns
20+ user acquisition & creative experts
Scaling paying users through CPI, CPA, CPL, CPS campaigns
Creative center
Creating innovative videos & banners
Rapid optimization bidaily
We get things done
User acquisition
Attribution & tracking
App store optimization
Display & video
Social media networks
In-app traffic
DSP & programmatic
Retention
Remarketing
E-mail marketing
Push-notifications
Awareness
Display and video ads
Social media ads
Landing page/app A/B-testing
Web/app analytics
05
©2021
Creative ads included
Static&video, playble ads, ar masks
Our dedicated creative team is ready to deliver any kind of ad banners and videos according to your specific guidelines
Performance methods
We take a deep dive into each task and work carefully with your performance metrics both on mobile and web
Desktop, tablet, mobile
01
Research
02
LP creation & A/B-testing
03
Store pages A/B-testing
04
Web & app analytics
05
Creative production
06
User acquisition & PPC
07
Reporting
©2021
Zorka.Agency
Fraud-free traffic and rapid optimization
Integrations with all major fraud-preventing and analytics tools allow us optimize our traffic online and deliver great results
Fraud tools
Tracking & analytics tools
Our traffic
sources are endless
sources are endless
We are constantly looking for new traffic sources to stay in touch with users through various channels
Facebook
Instagram
Google
Twitch
Telegram
Snapchat
TikTok
VK
YouTube
LinkedIn
Messenger
Twitter
App store optimization
06
Benefit from the stores to the fullest. Grow your app audience and increase visibility on Google Play and App Store
Improve search results
Increase organic traffic
Optimise CR
Analyse competitors
Run Apple Search Ads
Optimization
Get up to 300% more users and installs just optimizing the assets
Text
Apps’ icons
Screenshots
Video
Boost to top
Leave competitors
behind
behind
1. Keywords search optimization
2. Convertion to install optimization
3. Rating & review
4. Reporting